DTC Newsletter - All Issues

Thu

•

March 20, 2025

DTC775: MìLà’s Shopify Apps Tech Stack

We take a look at frozen dumpling brand MìLà’s Shopify apps tech stack and how they scaled into a seven figure brand in just a few short years.

DTC774: Five Scrappy Ad Creative Ideas To Try

We share five scrappy ad creative ideas like relatable memes, TikTok testimonials, and group chat screenshots that are low lift and have high impact.

DTC773: Set Active’s Bloopers Campaign

We share how activewear brand Set turned defective products into a brilliant marketing opportunity with their Bloopers social media campaign.

DTC772: Instagram's New Edits App Sneak Peek

Learn about Instagram's new short-form video creation tool Edits and its innovative features plus how it may impact your Instagram Reels performance.

DTC771: St. Patrick Day Punny Ad Copy Ideas

We share St. Patrick's Day punny ad copy hooks, and creatives brands can use to capitalize on the seasonal moment with green and gold flash sales.

DTC770: BERO Brewing’s Shopify Apps Tech Stack

We look at BERO Brewing's Shopify apps tech stack and what tools fuel their tremendous growth in the premium non-alcoholic beverage category.

DTC769: The Sunk Cost Bias Effect

Learn about the sunk cost bias and why this psychological tactic stops customers from leaving and continuing to invest in your brand and products.

DTC768: Meta Removes Customer Cap for ASC

Why Meta removed the customer cap for Advantage+ Shopping campaigns and what the new campaign build process will look like for advertisers now.

DTC767: Power of Repetition in Copywriting

Why using repetition in your writing is the key to making your brand appear more trustworthy and getting more customers to purchase your product.

Fri

•

March 7, 2025

DTC766: Benefits of Having A Brand Mascot

We discuss the benefits of having a brand mascot and how it can unlock limitless storytelling opportunities and increase social media engagement.

DTC765: Touchland’s Shopify App Tech Stack

We look at premium hand sanitizer brand Touchland's tech stack and how these Shopify apps help the seven-figure company generate massive sales. .

DTC764: How Brands Leverage Award Show Buzz

We look at creative tactics brands like Phlur, Lemon Perfect, and Hilma use to leverage award show buzz on social media and win over new customers.

DTC763: Tips On Growing Your Following on Threads

We discuss the rise of social media platform Threads and Meta shares actionable tips and valuable insights on how to grow your Threads following.

DTC762: How Brands Are Preparing for Trump’s Tariffs

We discuss how Trump's tariffs will impact ecommerce brands in 2025 and how businesses can overcome these supply chain and price hike challenges.

Thu

•

February 27, 2025

DTC761: Wayfair’s AI Visual Shopping Experience

We explain how Wayfair’s new AI-powered search tool Muse helps elevate the online shopping experience, increasing engagement and conversions.

Wed

•

February 26, 2025

DTC760: Vessi’s Impactful Design Rebrand

We review waterproof shoe brand Vessi's impactful design changes in its rebrand strategy and how they are positioning their company for future growth.

Content

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