Prepare to have your perspective shifted.

Celebrate This Week’s Fun Holidays: From Watermelon Day to International Cat Day!

Celebrate upcoming holidays like Watermelon Day, Friendship Day, and International Cat Day with fun activities and promotions.

OpenAI’s Costly Conundrum: Predicting a $5 Billion Loss This Year

OpenAI reveals that training and operating ChatGPT could lead to a $5 billion loss this year.

What Not to Do: Avoiding Q4 Pitfalls with Expert Guidance

Learn how to avoid common Q4 mistakes with expert advice and gain access to exclusive planning templates and resources.

Pop-Up Success: 5 Essential Tips for DTC Brands This Summer

DTC brands are using summer pop-ups to connect with customers in person, offering unique experiences and boosting brand engagement.

Unlocking Consumer Trust: The Power of Influencer-Driven Authenticity

Learn how to build consumer trust through authentic influencer partnerships, with help from SARAL’s easy-to-use platform.

The RealReal’s Clever Pop-Up That Highlights the Issue of Counterfeit Luxury Goods

The RealReal created a buzzworthy pop-up in New York City, using counterfeit goods to highlight the impact of fakes on the fashion industry and the environment.

Brat Summer: How Brands Can Ride the Wave of This Hot New Trend

The term "brat" is trending after Charlie XCX's album release, creating opportunities for brands to align with the trend by curating brat-inspired collections and marketing campaigns.

DTC Summer Series: Spencer Toomey on Bouncing Back, Growth Strategies, and Mastering Short-Form Video

Spencer Toomey shares his experience of getting laid off from his dream job, offers growth strategies for 2024, and tips for creating effective short-form video content.

From Dream Job to Layoff: Hard Lessons in Marketing Missteps and Recovery

A marketer shares the hard lessons learned from scaling too quickly, leading to a layoff, and what he would do differently to drive growth in 2024.

From Layoff to Lessons: 10 Strategies I’d Use to Lead Marketing Growth in 2024

A marketer shares the key strategies learned from past mistakes and outlines 10 steps he would take to lead successful growth in 2024.

Mastering Short-Form Video: Tips for Creating Clips That Drive Conversions Across Socials, Websites, and Email Campaigns

Learn how to create and use short-form videos across multiple platforms to boost conversions in your marketing campaigns.

Global Ecommerce Agreement Reached: Over 90 Countries to Recognize E-Signatures and Combat Online Fraud

Over 90 countries have signed a global ecommerce agreement, recognizing each other’s e-signatures and implementing measures to prevent online fraud and misleading product claims.

Fuel Your Q4 Strategy: How Top DTC Brands Are Mastering Influencers and Content Creation

Discover how leading DTC brands are using minisocial to scale influencer marketing and content creation for profitable Q4 growth.

Is ‘Subscribe and Save’ Right for Your Brand? Evaluating the Fit and Exploring Alternatives

Explore whether a subscription model suits your brand and learn alternative strategies to achieve recurring revenue if subscriptions aren't the right fit.

Meet Paige: Your AI-Powered Creative Ops Co-Worker Ending the Back-and-Forth Hassle

Air introduces Paige, an AI-powered tool designed to streamline creative operations by centralizing assets and processes, reducing the back-and-forth between teams.

Scaling Skincare with Data: How Soft Services Uses Tresl Segments for Smarter Growth

Soft Services uses Tresl Segments to leverage data-driven strategies, allowing them to operate with the sophistication of a larger company and maximize growth and customer retention.