Prepare to have your perspective shifted.

Cyber Monday: The Top Online Sales Day of the Year

Cyber Monday surpasses Black Friday in online sales, driven by exclusive online deals and BNPL services. Use this opportunity to excite customers and maximize sales with strategic promotions.

Pilothouse Delivers Results Without Excuses

Pilothouse outperformed rising costs in October, achieving higher ROAS, improved conversions, and triple-digit YoY growth for clients, showcasing their no-excuses approach to driving success.

Transparency Wins: How Blume and Gymshark Nail BFCM

Blume and Gymshark embrace transparency by setting clear BFCM expectations, reducing stress, inspiring urgency, and building trust to drive customer loyalty and quick conversions.

How to Livestream Like a Pro and Drive TikTok Shop Sales

Discover how brands like Canvas Beauty use TikTok Shop live streams to drive engagement, inspire impulse buys, and achieve record-breaking sales with authenticity and strategic promotion.

Speedy Ad and Landing Page Iterations for Q4 Success

Boost conversions with Pilothouse's quick split-testing ideas, from headline tweaks to hero image changes and CRO improvements like countdown timers and sticky headers.

Cocokind's Engagement Boost with Surprise Refunds

Skincare brand Cocokind drives engagement by refunding five orders for customers who comment their purchases, increasing reach and inspiring others with real customer product recommendations.

Find Demand-Gen Success in DTC’s B2B Community

Join a niche network of 160k brand leaders and founders driving demand-gen success, and explore the latest DTC podcasts for expert insights on TikTok Shops, email flows, and BFCM strategies.

EU Investigates Amazon Marketplace for Potential Self-Preferencing

The European Union is intensifying its scrutiny of tech companies under the Digital Markets Act, launching an investigation into whether Amazon's Marketplace favors its own branded products over third-party sellers. REUTERS

Popflex Achieves 91% YoY Growth with Klaviyo's BFCM Strategy

Discover how Popflex leveraged Klaviyo's SMS and targeted messaging to create a VIP customer experience, resulting in a 91% year-over-year increase during their BFCM sale.

Catbird’s Secret to Boosting Q4 Conversions

Catbird uses a clever "Send a Hint" feature on their PDPs to simplify gifting, personalize communication, and accelerate sales by allowing customers to nudge loved ones with gift ideas effortlessly.

Resolve Your Fulfillment Challenges with Shipfusion's Expert Solutions

Facing order delays, inventory issues, or rapid growth strains? Shipfusion offers immediate, actionable strategies to transform your fulfillment operations and support your business's expansion.

Avoid Costly Google Ads Mistakes This BFCM

Learn how to prepare, execute, and optimize Google Ads campaigns for Black Friday and Cyber Monday with tips from Pilothouse's Dougie, including early planning, strike-through pricing, and post-sale adjustments.

Social Content Strategies and Insights for BFCM Success

Highlight the transformative benefits of your product in social content, while learning from case studies like Plant People’s 400% ROI micro-influencer campaign and Popflex’s 91% YoY BFCM growth. Plus, check out upcoming lead generation and tech events.

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BFCM Insights, Oreo's Q4 Recipe, and Explosive Growth Secrets

This issue dives into BFCM prep tips, Oreo's personalized marketing strategy, Pilothouse's rapid growth case study, sales tax compliance, and a key Shopify update protecting your branded search terms.

Boost Conversions with Minisocial's Micro-Influencer UGC Strategy

Discover how Minisocial combines micro-influencer activations with high-performing user-generated content to enhance engagement, reduce cost per add-to-cart by 50%, and increase return on ad spend by over 30%.