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Creative Tops the Priority List for DTC Brands Looking to Stand Out
As attention spans shrink, creative becomes crucial for DTC brands to capture interest and drive conversions. Share your creative challenges in our survey for a chance to win a $250 Amazon gift card.
September 6, 2024
How Crayola Stays on Top with Creative Marketing and Nostalgia-Fueled Strategies
Crayola maintains its top spot in the coloring market with a strong brand image, innovative products, strategic partnerships, and nostalgia-driven marketing.
September 6, 2024
Fix These 3 Common Leaks Before Running Paid Ads to Maximize Conversions and Scale Effectively
Ensure your brand is ready for paid ads by fixing key leaks like product market fit, website performance, and content creation to boost conversions and scale efficiently.
September 6, 2024
Key Questions to Consider Before Moving Your Brand into Retail, According to Tru Earth's Co-Founder
Ryan McKenzie of Tru Earth shares essential questions for brands to consider before expanding into retail to ensure a successful transition.
September 6, 2024
Mobile Shopping to Dominate This Holiday Season, Plus Key Trends to Watch
Adobe Analytics predicts that 53% of online holiday purchases will happen on mobile devices in 2024, with more trends set to shape this competitive season.
September 6, 2024
Prepare to Win Black Friday and Cyber Monday with Data-Driven Insights from Particl
Get ready for BFCM with Particl's competitive intelligence platform, offering insights into competitors' sales, top products, and pricing strategies to help you dominate the season.
September 6, 2024
Google Confirms Audience Insights Glitch, Not Removal, Amid Recent Confusion
Google clarifies that Audience Insights was not removed from Google Ads; a temporary glitch caused it to stop showing in some accounts.
September 6, 2024
How Brands Are Winning Customers with Personalized Gifting Options like Monogramming
Brands like Charles & Keith and Away are boosting sales and customer loyalty by offering personalization services, such as monogramming, to enhance the gifting experience.
September 6, 2024
Meta Q4 Prep: Stock Your Audience Pools and Plan Ahead for Peak Season Success
The Pilothouse team shares strategies for Q4 success, including audience expansion, early content planning, and a well-organized marketing calendar.
September 6, 2024
Creative Content Trend Alert: Highlight What People Will Remember vs. Won’t Remember to Showcase Your Product
Brands are using a new content trend that contrasts what people "won't remember" with what they "will remember," offering a fun way to promote their products.
September 6, 2024