Prepare to have your perspective shifted.

How Oreo Drives Conversions with Personalization and Gamification

Oreo’s new Shopify-powered site enhances the DTC experience with SEO-driven traffic, easy customization, gamified checkout, and strategies to grow its mailing list, targeting holiday shoppers with unique personalized gifts.

How Plant People Achieved 400 Percent ROI with Minisocial

Discover how Plant People leveraged minisocial’s micro-influencers and UGC to achieve a 400 percent ROI, boost ROAS by 30 percent, and drive $10K+ EMV on TikTok while surging organic search volume.

Step by Step Guide to 537 Percent YoY Shopify Growth in 30 Days

Learn how Pilothouse achieved 537 percent YoY growth for a Shopify brand in just 30 days using angle testing, creative optimization, horizontal scaling, and leveraging product market fit to fuel Q4 success.

Simplify Sales Tax Compliance with Avalara’s Meg Higgins

Learn how Avalara helps ecommerce brands navigate 14,000+ sales tax jurisdictions seamlessly, ensuring compliance, scaling ease, and protecting customer satisfaction, as shared by Meg Higgins on the DTC Podcast.

Shopify Protects Your Branded Search Terms with New App Store Update

Shopify App Store now ensures your app appears above competitor ads, giving brands greater control over their branded search terms and visibility.

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Black Friday Countdown: Nostalgia Marketing, Q4 Survival Tips, and TikTok Affiliate Updates

Explore Warby Parker’s nostalgic collaboration with Emma Chamberlain, a Q4 survival kit for Black Friday prep, and a game-changing TikTok affiliate feature to boost sales.

Wunderkind’s Post-BFCM Webinar: Key Insights for Holiday Success

Join Wunderkind on December 3rd to explore BFCM data, consumer behavior trends, and strategies like hyper-personalized messaging to maximize revenue and drive loyalty through the holidays.

Warby Parker and Emma Chamberlain Tap Into Nostalgia with Vintage Frames

Discover how Warby Parker’s collaboration with Emma Chamberlain uses authentic partnerships, retro trends, and accessible styling to connect with audiences through nostalgia marketing.

Boost Your Ads with NoLimit Creatives’ Free Optimization Guide

Learn strategies to stop the scroll with NoLimit Creatives’ guide, featuring top ad sizes, 20 high-performing examples, and TikTok optimization tips for better campaign results.

Pilothouse Shares 7 Essential Tips to Master BFCM Success

Prepare for Black Friday and Cyber Monday with expert strategies from Pilothouse, including budgeting, pre-scheduling ads, early promotion tactics, and boosting customer confidence with trust badges.

TikTok Tests Affiliate Comment Links to Boost Creator Earnings

TikTok’s new affiliate comment link feature lets select creators share product links directly in video comments, streamlining shopping experiences and driving engagement.

Instagram Flags Inactive Followers: What It Means for Brands

Learn how Instagram’s new inactive profile flagging impacts follower counts, reach, and engagement, plus insights on Graza’s tech stack, email campaign winners, and Perplexity’s new ecommerce shopping feature.

95% of Retail Executives See AI as Worth the Investment

Explore how generative AI is transforming retail, with 95% of executives affirming its value and plans for increased investment in search, discovery, and personalization over the next five years.

Graza’s $60M Success: Viral Branding and Shopify Apps Driving Growth

Discover how Graza’s innovative squeeze bottles, playful branding, and apps like Novel, SC Conjured Referrals, and KNO Post Purchase Surveys propel this olive oil brand toward $60M in annual sales.

Track BFCM 2024 Trends with Particl’s Daily Reports

Subscribe to Particl’s daily emails for real-time BFCM insights, including top campaigns, average discounts, and brand performance to refine your holiday marketing strategy.