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Welcome to All Killer, No Filler! Today we're dissecting Pilothouse's Amazon Prime day and discuss our biggest wins ever on Amazon.
We discuss:
- Spending/scaling without attribution -> knowing your numbers/history
- Competitors losing placements late in the day likely due to hitting budget caps
- Adjusting strategy for day 2 from day 1 data
Work with Pilothouse Amazon➝ https://directtoconsumer.co
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