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It's All Killer No Filler, and this week we jam with Spencer, Pilothouse's TikTok lead who's living it up in Austen for a couple of weeks and rolling with some pros.
Spencer drops five factors that can make or break your TikTok campaigns.
- Get Understood: Testing a variety of styles and lengths and how much info your customer needs to understand your product and value proposition.
- Control Your Comments: Set up a robust blocked words list, and work on comment moderation to flip negative comments. See the blocked word list here!
- Season your pixel during sales periods
- Have someone on staff ready to produce react and green screen videos.
- Throw tight branding out the window!
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