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👀 Pilothouse Boosts Brand's Email Revenue by 145% Without Extra Spend!
Pilothouse increased a wellness brand's email revenue by 145% by improving email list health, fixing deliverability issues, and implementing targeted messaging and redesigned templates.
August 28, 2024
💡 Think Outside the Box: Go Beyond Customer Avatars!
Move beyond customer avatars and explore holistic audience stackers for ad campaigns. Targeting broad audiences can be costly, so test unlikely audiences to find unexpected engagement and high returns.
August 28, 2024
🌐 Google's AI Overhauls: Hit or Miss?
Google's new AI Overviews in search, formerly Search Generative Experience, have received mixed reviews. Users shared concerns over AI scraping content from Reddit and Quora as credible sources.
August 28, 2024
Google’s AI Overhaul and What It Means for You!
Google announced a new multimodal AI assistant called Project Astra and launched AI Overviews in search, now live in the U.S. Learn how these updates will impact your search experience.
August 28, 2024
🌐 The Psychology of Persuasion: Unlocking Customer Conversions!
Understanding customer psychology is crucial for effective marketing. Applying common psychology strategies can make your messaging more persuasive and boost conversions.
August 28, 2024
Zuck’s Nostalgia Party and Meta Ad Wins!
Mark Zuckerberg celebrated his 40th birthday with a nostalgia party, featuring recreations of his Harvard dorm room and childhood bedroom. The event highlighted his success, including Meta Ads revenue from Temu.
August 28, 2024
🤯 Join Walmart Marketplace in Three Easy Steps!
Expand your reach with Walmart Marketplace in just three steps: set up an account, ship your products, and start selling. Enjoy up to 50% off referral fees and fulfillment services for 90 days. No setup or monthly fees.
August 28, 2024