Prepare to have your perspective shifted.

Footer

Footer

OpenAI Partners with Estée Lauder to Build Custom Beauty GPTs

Discover how OpenAI’s collaboration with Estée Lauder brings AI innovation to the beauty industry, plus insights on TikTok Shop strategies, Filson’s visual storytelling, and effective warehouse ad creatives for Q4.

TikTok Shop Part 1: Unlocking a Billion-Dollar Opportunity for Sellers

Explore TikTok Shop's rapid growth and its $1.5 billion in sales, with top-performing categories like Beauty, Womenswear, and Health. Learn why now is the time to add TikTok Shop to your marketing strategy.

Yotpo and Shopify Offer Marketers Holiday Season Support

Ease your BFCM stress with practical support from Yotpo and Shopify, offering credits for services like dinner, groceries, and laundry so you can focus on the holiday rush.

Filson’s Visual Storytelling: How Product Shots Drive Sales

Discover how Filson uses detail, 360 views, and scale shots on PDPs to showcase craftsmanship, address customer concerns, and elevate visual storytelling for higher conversions.

Unlock Q4 Revenue with Warehouse Creative Ads

Learn how simple warehouse visuals, like stacked boxes or team shots, can drive massive ad performance. Discover creative ideas to boost engagement and revenue this holiday season.

Boost Q4 ROAS with Poplar and BFCM Ad Enhancements

Leverage Poplar’s direct mail solutions for up to 600% ROAS, and improve ad watch time with scribble text overlays to highlight BFCM savings. Try these strategies today!

Footer

Footer

Google's Holiday 100 Reveals Top 2024 Gift Trends

Explore Google’s Holiday 100 list, showcasing this year’s most-searched gifts like baggy jeans, charm necklaces, and kid scooters, plus tips on FTC review compliance, gifting ad strategies, and GSC optimization hacks.

Stay FTC Compliant by Updating Your Review Collection Process

Avoid hefty penalties by aligning with the FTC's new rule banning fake reviews. Learn compliant review practices, update your templates, and train staff to ensure your online reviews meet the latest regulations.

Boost Holiday Sales with Poplar's Direct Mail Solutions

Stand out this holiday season with Poplar’s direct mail campaigns, featuring advanced targeting, personalization, and real-time reporting. Get free design, $500 credit, and a Pro plan trial for a limited time.

Start Meta Gifting Ads Early for Maximum Q4 Momentum

Launch gifting ads now to test angles, refine creative, and build momentum ahead of BFCM. Discover how Pilothouse’s strategies are driving higher ROAS with urgency-focused, gifting-specific campaigns.

Verify Subdirectory Properties in Google Search Console for Better Insights

Simplify troubleshooting and performance analysis by verifying subdirectory properties in Google Search Console. Stay updated on BFCM trends with daily insights from Particl’s free newsletter.

Meta Introduces Ad-Free and Less Personalized Ad Options for EU Users

Meta has announced that Facebook and Instagram users in the European Union can now opt for a reduced-cost ad-free subscription or choose to see less personalized ads. This change, driven by regulatory pressures, may affect advertisers' ability to deliver targeted campaigns, potentially impacting performance metrics.

Unlock Key Consumer Spending Insights with Klaviyo’s 2024 Report

Get ahead this BFCM with Klaviyo’s 2024 Consumer Spending Report, based on insights from over 8,000 consumers worldwide. Discover trends in spending habits, early shopping, inflation's influence, and the importance of omnichannel strategies.

How Funko Boosts Q4 Sales with Personalized Pop! Figures

Discover how Funko’s shift to DTC and the introduction of customizable Pop! Yourself figures drove record-breaking holiday sales. Learn about their strategy behind limited editions, user-friendly customization, and group gifting to increase engagement and revenue.