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DTC669: Meta’s New AI Video Expansion Tool And More
Learn about Meta’s new generative AI tools for Advantage+ campaigns like video expansion, image animation, and how to create on-brand AI assets.
LATEST PODCAST
Ep 1: Mastering Email Metrics: How to Measure Your Program’s Success
Content
Issue 112
Learn how Starbucks is battling climate change challenges by investing in product innovation and research so it can weatherproof its business.
📦 - Seven Important Email Design Tips - DTC Newsletter
Learn how using absolute statements in your sales copywriting can help create a sense of urgency and inspire confidence with indecisive customers.
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We go over how analyzing CPMs can help Meta advertisers refine audience targeting and determine if your product is resonating well with customers.
Learn about the Shopify apps Rare Beauty uses to grow its website traffic and get loyal customers to feel good about spending on its DTC site.
Amazon shares five new ways holiday shoppers can use visual search for product discovery which includes visual suggestions and circle to search.
How deadstock has turned into a big marketing opportunity for ecommerce brands looking to attract Gen Z and their commitment to low waste initiatives.
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