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DTC779: Zillennial Stats Marketers Should Know
Learn about Zillennials and their shopping habits, as well as how this age group differs from Millennials and Gen Z in terms of buying preferences.
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Ep 494: Why 2025 is the Year of Post-Click Optimization | AKNF
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We discuss how Trump's tariffs will impact ecommerce brands in 2025 and how businesses can overcome these supply chain and price hike challenges.
March 3, 2025
We explain how Wayfair’s new AI-powered search tool Muse helps elevate the online shopping experience, increasing engagement and conversions.
February 27, 2025
We review waterproof shoe brand Vessi's impactful design changes in its rebrand strategy and how they are positioning their company for future growth.
February 26, 2025
Learn how food brands like Baskin Robbins and Oreo are turning to AI to create exciting and innovative flavors that will be a hit with consumers.
February 25, 2025
Why decentralized platforms like Bluesky are getting major buzz and experiencing a surge in user growth and what this means for advertisers.
February 24, 2025
We analyze Kin Euphorics' Matchatini immersive and colorful listing and how their A+ Amazon content and aesthetic images convey its premium offering.
February 21, 2025
We discuss why Poppi's vending machine influencer marketing campaign for Super Bowl LIX upset fans and what brands can learn from the incident.
February 20, 2025
Learn why Meta's new default inventory filter setting can cause ad placements to appear next to highly sensitive content and impact brand reputation.
February 19, 2025
We compare two popular Amazon jewelry listings by Hey Harper and Kendra Scott and explain how their A+ Amazon content stacks against each other.
February 18, 2025
Why ecommerce fraud is on the rise and what suspicious patterns and behaviors businesses should watch out for to take the necessary precautions.
February 17, 2025
We explain why Google’s AI Overviews new Comparison Mode feature will have a big impact on ecommerce brands' search visibility and conversion rates.
Sponsored By
February 14, 2025
We take a look at beauty brand Rhode’s tech stack and how these AI-powered tools help support their ambitious growth plans for 2025 and beyond.
February 13, 2025
We roundup our favorite Super Bowl campaigns this year and highlight how humor, celebrities, and nostalgia were used to capture the audience's hearts.
Sponsored By Keen
February 12, 2025
We take a look at Sweetheart Candies Commitment Hearts campaign and how the cheeky ad resonates with their target audience and sparks engagement.
February 11, 2025
We analyze how Anthropologie’s product detail pages lifestyle shots encourage customers to spend more without using intrusive pop up messaging.
February 10, 2025
We share a step by step guide on how to perform a product structure test so your business knows what products to push and scale using Meta Ads.
Sponsored By Klaviyo
February 7, 2025
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