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Roku Ads Manager: Reach 47% of U.S. Streaming Audiences with Powerful CTV Ads
Roku Ads Manager offers an easy-to-use platform for CTV ads, reaching 47% of U.S. streaming audiences, now with a Shopify integration for direct TV checkout.
September 19, 2024
Boost Sales with These 10 Must-Have CRO Tips for BFCM Success
Prepare for BFCM with this ultimate CRO checklist featuring 10 expert tips to optimize landing pages, increase urgency, and maximize conversions.
September 19, 2024
Drive Big Results with Roku Ads Manager and Shopify Integration
Roku Ads Manager is a self-service platform designed for CTV, now integrated with Shopify to drive conversions directly from TV ads for as little as $500.
September 19, 2024
How Serena Williams' Wyn Beauty Built a Winning Shopify Site
Serena Williams' Wyn Beauty uses Shopify apps like Lucky Orange and Bundler to boost sales, improve customer experience, and grow its global ecommerce presence.
September 19, 2024
How Graza Got Dua Lipa to Promote Their Olive Oil with a Simple Personalized Touch
Graza got Dua Lipa to share their olive oil on Instagram by sending a personalized bottle, turning a simple gift into a major marketing win.
September 19, 2024
Secure Your Spot at the C-Suite Mastermind in Victoria, BC, for an Exclusive Gathering of DTC Leaders and Executives
Join top DTC founders and executives at the C-Suite Mastermind on September 18-19 in Victoria, BC, for two days of learning, networking, and exclusive experiences.
September 18, 2024
The Jeremy Allen White Effect: How Calvin Klein's Partnership with the Star Boosted Sales and Media Impressions
Calvin Klein's partnership with Jeremy Allen White led to a viral campaign, generating $74 million in media impressions and a 30% increase in underwear sales.
September 18, 2024
Google Ads Rolls Out Confidential Matching for Secure Audience Targeting
Google Ads introduces Confidential Matching, a new privacy tool allowing brands to securely connect first-party data for audience targeting at no extra cost.
September 18, 2024
Wellness Brand Soars with 155% Revenue Boost After Joining Pilot Program
A wellness brand saw a 155% revenue increase after joining Pilothouse’s Pilot Program, with improved ROAS and AOV following an 80% boost in ad spend.
September 18, 2024
Google Analytics 4 Rolls Out Six Major Updates to Boost Website Performance Analysis
Google Analytics 4 introduces six new updates, including enhanced data visualization and a new Transactions Report, to help brands make more data-driven decisions.
September 18, 2024
Get Ready for Black Friday with Gifted Reviews: Boost Your Brand for the Holiday Rush
Skeepers shares how Gifted Reviews can boost your holiday marketing strategy, with fresh reviews driving sales and improving SEO ahead of Black Friday.
September 18, 2024
How Salt & Stone Achieved 5x Digital Growth by Optimizing Ecommerce and Amazon Sales
Salt & Stone grew digital revenue 5x in under a year by optimizing product strategy and ad spend across platforms like Meta and TikTok.
September 18, 2024
Celebrate These Fun Days: From Gratitude Day to Chocolate Milk Day!
A lineup of quirky celebrations this week, including Redhead Appreciation Day, Ice Cream Cone Day, and World Environmental Health Day.
September 18, 2024
Temu and Shein Prices Set to Rise as New Trade Rule Restrictions Loom
The Biden administration plans to limit the de minimis trade rule, which could increase prices for ecommerce giants like Temu and Shein by imposing tariffs on foreign shipments.
September 17, 2024