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DTC732: Increase Traffic: SEO Eyebrow Technique
We discuss the SEO eyebrow technique, which makes it easier for brands to include keywords on their site without sacrificing their unique brand copy.
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Ep 16: Beyond the Benjamins: Tracking the Lifecycles that Drive Business Success | TWBERP
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CHAT WITH US
January 17, 2025
We discuss Meta’s latest update, which impacts brands deemed to be in sensitive categories, and share how businesses can check if they were impacted.
January 16, 2025
Why the Louis Vuitton and Murakami collab created so much hype 20 years ago and why their new campaign still resonates with today’s consumers.
January 15, 2025
TikTok's report shares Valentine’s Day insights, including audiences to target, hashtags to include, and the best time to put your campaign live.
Sponsored By Skeepers
January 14, 2025
We look at brands like RXBAR, Dove, and Merit Beauty who are replacing ‘New Year New You’ messaging in favor of more realistic expectations.
January 13, 2025
We share online holiday sales from Adobe Analytics and reveal the top selling product categories, plus insights on the rise of mobile and AI chatbots.
January 10, 2025
We dive into how Jono Pandolfi Designs pivoted to DTC after the pandemic and the Shopify apps they use to accelerate sales and reduce returns.
January 8, 2025
Chipotle partners with fitness app Strava for a City Challenge campaign that encourages users to get active IRL and reward themselves with food.
We go over how brands can prepare for a possible TikTok shutdown in the U.S plus the importance of owning first-party customer data like emails.
January 7, 2025
We explain how using an AI voiceover generator like Eleven Labs can help optimize your video ad campaigns without burning through your budget.
January 6, 2025
We ask top DTC brands like Hexclad, Anyday, and Manly Bands about their learnings from 2024 and one mistake they wouldn’t want to repeat in 2025.
January 3, 2025
Why Q5 is the perfect time to scale up your advertising efforts and capture high-intent shoppers searching for sales and redeeming gift cards.
January 2, 2025
Pilothouse's graphic design team shares the top design trends next year, including custom typography, organic textures, and minimalist maximalism.
December 31, 2024
Learn how cheese brand Alouette refreshed their packaging in time for the holidays to leave a more modern and inviting impression on consumers.
December 30, 2024
We countdown the top DTC Podcast episodes of the year which features interviews with brands like Hexclad, ILIA Beauty, and Craft Sportswear.
December 27, 2024
We countdown viral ad campaigns of the year from brands like Calvin Klein, SKIMs, and Liquid Death that use nostalgia to connect with audiences.
December 24, 2024
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